What webmaster hasn’t heard of search engine optimization or SEO? After all, when searching the web, users will only find sites that show up at the top of Google’s search results. But what if you don’t want to hire an expensive SEO agency? Easy! With your personal rankingCoach from Hostpoint, you can optimize your websites for search engines all by yourself. And thanks to over 1,000 detailed video tutorials, it’s no problem for beginners either.

For many, optimizing websites for search engines is a mystery. But without taking SEO measures, you’re leaving it up to chance (or to Google and others) where your web pages show up in the search results of the big search engines. So, hire an SEO agency? That costs a lot of money – money that many small businesses and individuals don’t necessarily want to spend.

We recently introduced rankingCoach, a solution designed specifically for the Swiss market. This is important because it’s the only way to ensure that Google Switzerland results and other key factors for Swiss websites are taken into consideration. rankingCoach guides you step by step through each SEO-related task in a way that is specifically attuned to your website. There are also helpful, up-to-date video tutorials for nearly every task, regardless of whether you use WordPress, Joomla, Typo 3 or other tools for your websites.

Storming the top rankings on Google with rankingCoach

Simply install and your rankingCoach gets right to work!
When you start up your customized rankingCoach for the first time, you provide it with some basic information about your website. Which pages do you want to optimize? What are the domains of your competitors? And what keywords are important for the website? Don’t worry, it’s easier than it initially sounds.

Once installed, rankingCoach analyzes the website you want to optimize and identifies necessary improvements. For example, it offers keyword suggestions as well as showing what needs to be changed where on the various pages. At the same time, it monitors whether you have implemented the changes properly. Each time rankingCoach suggests a change, you can click to view a video tutorial explaining how to make the change.

Here’s where things get interesting: analyses.
Once you’ve implemented the first suggestions, things really start to get interesting. Because each day, rankingCoach analyzes the ranking of your website in the background, performs keyword monitoring, generates visibility analyses and monitors the search engine rankings of your competitors. This provides a running overview of how your changes are affecting the ranking while allowing you to make additional changes suggested by rankingCoach.

Not a Hostpoint customer? No worries.
Are you interested in using rankingCoach for SEO coaching, but Hostpoint isn’t your website hosting provider? No problem, since rankingCoach is a cloud-based application that works independently of the actual web hosting provider. It doesn’t matter who hosts your websites.

Curious? Then test out your very own rankingCoach for 30 days – free of charge!

(rankingCoach is currently available in German only. Other languages will follow.)

Storming the top rankings on Google with rankingCoach

Thomas Brühwiler

Thomas Brühwiler is Hostpoint's Head of Communication and also responsible for all activities in the social media field. He was already typing on a Commodore 64 in his very young years – he used to copy pages of BASIC code from magazines. Often he had to accept that the program didn’t run because an error had sneaked into the jumble of characters. Today he cannot imagine his life without computers, in spite of those experiences.